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Swardman celebrates 6th anniversary

Six years ago, on January 23, 2013, a lawn enthusiast Tomas Sena founded Swardman in order to produce the best lawn mowers in the world. Over the years, the company has shifted considerably and has become a recognized manufacturer of reel mowers on three continents - in Europe, the US and Australia. Annual sales growth, the introduction of new models, new export markets, investment in development and production, and so far the best year of 2018 with more than 500 Swardman mowers around the world. And that's just the beginning.

Swardman mowers milestones 2013 – 2019


  • Expedition of the first shipping container with 60 mowers to Australia
  • Export start of Swardman mowers to Australia and the beginning of the exclusive representation of Macarthur Mowers and Machinery
  • Establishing business cooperation with an exclusive partner in the US and the exclusive representation of Reel Rollers
  • Opening a new branch Swardman GmbH in Munich, Germany
  • The worldwide launch of Swardman Electra battery-powered mower sales


  • Introducing a new model of the Swardman Electra battery-powered reel mower
  • Introducing a new generation of Swardman Edwin 2.0 gas reel mower
  • Participation at the largest exhibition of garden equipment in the USA, GIE + EXPO 2017
  • Participation at the world's largest fair of garden equipment - Demopark 2017, Germany
  • Termination of the assembly of mowers in Prague and transfer of complete production to Pilsen


  • Establishing business cooperation with partners in Germany and France
  • The launch of our own production near Pilsen, Czech Republic
  • The launch of mowers assembly in Prague, Czech Republic
  • Change of investors, the entry of Petr Krogman into the company


  • The launch of series production of Edwin models
  • Several hundreds of pre-orders on Swardman Edwin mowers


  • Introduction of a new model - Edwin reel mower
  • Start of cooperation with inventor Marek Votroubek


  • January 23rd Swardman established


Šardice 792 696 13 Šardice, Czech Republic

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